Brookfield Place, the Financial District’s high-end retail destination, is now home to a new, Denis Montel-designed Hermès Parfumerie that showcases the brand’s entire range of perfumes and home scents.
The sleek, 1,000-square-foot space, designed by architecture agency RDAI, features a natural palette of woods, powder-lacquered metal, melamine, concrete, marble and leather, custom furniture by French designer Ramy Fischler and a tropical art installation by Brooklyn-based multi-media artist Daniel Gordon. The goal was to create a sense of both the frenzied urban environment outside and the serene natural playground of the perfumer inside. The brand’s CEO Axel Dumas calls the space “a little scented oasis of calm in which one can catch one’s breath, appreciate beauty, indulge the senses and restore equilibrium.”
Once inside, the central room houses the “library” in which all of Hermès’ perfume collections are presented: from the Jardins and the classics—Calèche, Rouge Hermès and Eau d’Hermès—to the fresh Colognes and the poetic Hermessences, which here can be customized with different leather cases and monograms. In the back is a marble space dedicated to Le Bain Hermès, featuring its bath products.
Hermès Parfumerie at Brookfield Place, 225 Liberty Street