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Taking Denim Personally

English company MiH Jeans goes bespoke with a new monogramming service

There’s a certain quality of ownership one possesses for that perfect pair of denim, so it’s fitting that cult-favorite MiH Jeans—re-launched in 2005 by Chloe Lonsdale—is now offering a monogramming service on its website. Customers can personalize any pair of their favorite jeans with up to three initials (rendered in any of 10 thread colors and two fonts). Available on all online orders and done in partnership with London-based premiere embroidery firm Hawthorne and Heaney, the service is a super-cool way to personalize your own purchase or add a special touch to a gift. Added bonus: Your customized denim will be delivered in just two weeks. ($55 for 1-3 initials)

 

Photo Credit:Jakub Studios

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