Can an old dog learn new tricks? Old-world luxury heavyweight Louis Vuitton answered the question for fashion lovers last year when they released the brand’s first-ever smartwatch, the Tambour Horizon. Available in a series of straps with customizable dials, the watch carries the brand’s indulgent approach to personalization into the ... More

It isn’t often that watch brands team up with people outside the industry for timepieces, but when they do, it is typically with classic artists or architects. Hublot, however, has blazed new ground by building relationships with today’s most popular street artists. The newest collaboration, announced in Los Angeles ... More

In typical Hublot fashion, moving with the times means adapting to the digital age, which is exactly what the Swiss brand incorporated into their latest customer service launch. On Wednesday, June 6, Hublot unveiled a Digital Boutique, an elevation for clients to feel closer to the brand, no matter ... More

Last week, Richard Mille released a new haute horlogerie collection for women called the RM 71-01 Automatic Tourbillon Talisman with 10 different variations to choose from. The catch? There will only be five timepieces produced for each variation and will be available exclusively at Richard Mille boutiques ... More

On Friday, Longines kicked off a weekend of equestrian sport and humanitarian causes with an event hosted by Kate Winslet at the Swiss watchmakers’s downtown Manhattan boutique. The event followed an online auction of three gold watches that Winslet herself designed last year to benefit the Golden Hat Foundation, ... More

Breitling, famous for its chronographs and its strong link to aviation, has just launched a new pilot’s watch collection: the Navitimer 8. The collection is the first under the direction of Georges Kern, Breitling’s CEO since the summer of 2017. “With the Navitimer 8,” he says, “we ... More

Eli Manning currently ranks second for most consecutive regular-season NFL game starts by a quarterback. He also led the New York Giants to victory in Super Bowls XLII and XLVI as their captain. Athletic accolades aside, equally notable (especially to a magazine editor) is his style. “I think it’s important ... More

On Sunday, action hero Chris Hemsworth scored points with a group of lucky, young rugby players. The Australian actor and TAG Heuer brand ambassador traveled to Vancouver to carry out the iconic watch company’s timekeeping duties for the HSBC World Rugby Sevens series, a worldwide championship that will culminate in ... More