How one start up is smartly navigating the tricky space of crowd-sourced fashion design
In 2006 Wired writer Jeff Howe coined the term “crowdsourcing.” Three years later Kickstarter launched, and since then, $1 billion in crowd funding from 5.7 million people helped start up creative projects. Yet of all the campaigns on Kickstarter, fashion, interestingly enough, is the least successful type—only about 29% ...
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