Breitling’s Georges Kern Releases a Redesigned Chronomat

by Natasha Wolff | January 22, 2021 2:00 pm

Capitalizing on its signature 1980s design, Breitling’s[1] iconic Chronomat timepiece has been redesigned with a modern update this year and reintroduced as the first-ever Chronomat for women. “It is sporty yet elegant and, while its roots are in the 1980s, this timepiece is dedicated to innovative women of today,” says Breitling[2] CEO Georges Kern. “The Chronomat influenced the industry for many years, and its name and some of the design elements are absolutely iconic.”

Offered in a variety of steel and 18-karat red gold cases with diamond-set bezels and indexes and special lacquered dials, the watches are available in two sizes: 32mm and 36mm. Breitling has reinvented a symbol of style with the Chronomat, executing the perfect blend of masculine and feminine design with traditional luxury. “For today’s woman, a watch needs to be comfortable, durable and versatile,” says Kern. “They are looking for a watch that accompanies their active lifestyle, a watch they can wear for any occasion, from business meetings to the beach.”

Source URL: https://dujour.com/style/breitling-georges-kern-releases-new-chronomat-timepiece/