8:00 AM: Team meeting to discuss new business opportunities as well as the busy day ahead. Caffeine is essential and we pair our coffee with one of our signature Synfilleds. Can’t think of a better way to start the day.
From left: Michael Hursa, Sydney Hursa and Beth Kojima
9:00 AM: At our favorite farmers market picking out the freshest peaches and raspberries for our cookie of the month—the Peach Melba thumbprint. YUM! This special treat is available only to subscription buyers as an added (free!) bonus!
10:30 AM: Back home to start a busy day of baking for all of our deliveries. First on tap? Churning the fruit we just purchased into delicious jam to spread into our cookie of the month.
2:00 PM: Sydney removes the first batch of Peanut Butter S’mores, a fan favorite, from the oven. With just the right sprinkle of salt atop melted chocolate and marshmallow inside a peanut butter cookie—it looks and smells as delicious as it tastes!
3:30 PM: Mike begins a quality control inspection of the first batch of product, and then the packaging process begins! Beth’s family prays for some misshapen rejects that they can eat for themselves. This surprisingly happens less often than their stomachs would hope.
5:00 PM: Time to box orders and organize deliveries. Each product is individually packaged and all of the treats are color coded by type of product with full ingredients listed. Little people sometimes even help in the boxing process. As a startup, we often need all hands on deck!
6:00 PM: Now we load the cars to get ready for deliveries. We take pride in delivering indulgence directly to the doorstep.
10:00 PM: Finally done. Exhilarated by the love of our work and exhausted by the tiring day. Heading to bed so we can be refreshed and ready to rinse and repeat tomorrow. Dreaming of our upcoming events like this one we did to formally launch our business just a few weeks ago!
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