Suite Reyad Launches A Haircare Collection

by Natasha Wolff | March 26, 2024 3:35 pm

Colorists Reyad Fritas[1] and his wife and business partner, Jax Williard Fritas, with popular hair salons in New York City and Aspen, have launched Suite Reyad’s first haircare collection[2]. The duo have created five products: The Shampoo and The Conditioner, each available for fine and normal hair and thick and coarse hair, and The Cure, a pack of six weekly booster serums for dry or damaged hair. “After two years of testing, especially on clients with a lot of hair damage, we finally have something that allows us to say: ‘This will help,’” says Fritas, whose clientele includes Imaan Hammam and Nina Garcia. Made in New York and sourced in France, the all-natural, vegan line, which is free of sulfates, phosphates and parabens, is color- and heat-safe and full of healthy growth-stimulating ingredients such as organic date seed oil. “It was important for us to make a professional-quality product with a great scent,” says Fritas, who worked with a French perfumer who’s worked with Byredo[3] and Le Labo[4]. “We didn’t make any sacrifices,” says Williard Fritas.

Source URL: https://dujour.com/beauty/suite-reyad-haircare-collection/