This month, GLOSSYBOX members are in for a treat: the subscription-based beauty service that packages boxes of brand-name cosmetics for its customers tapped illustrator Dallas Shaw to curate a line of products. The blogosphere darling also illustrated an original design to appear on the box as well as inside as a printed piece of artwork, turning this month’s offering into a real collectible. “Everything in the box is something that I definitely use and am proud to put my name on,” Shaw told DuJour. “I’m hoping that when the subscribers get it, they get a sense of me and my style.”
For Shaw, who has previously collaborated with brands like Chanel, Shopbop and DKNY, the partnership came along at the right time in her career. “Being a style and beauty expert essentially is my job, but people don’t know that since I’m marketed in the industry as a fashion illustrator,” she said. “It’s something I’ve been doing for quite some time, but I’ve never gotten to do this on such a large project.”
The June box will include one of six nail colors from Bondi New York, a Tarte Complexion Enhancing lipstick and a sample from Oscar de la Renta’s Essential Luxuries fragrance collection—along with a few surprise products that haven’t yet been announced. Each product is manufactured in the United States, fitting with the “American Beauty” theme of the June box.
Shaw personally recommends each of the products she culled for the box, but she’s especially attached to the Bondi nail polish collection—since she designed it! “They asked me to develop one nail color to go in the box,” she said, “but they decided they had so much faith in me, they let me design an entire collection. I’m really proud of the colors!” One color branded with Shaw’s Glossygirl illustration will appear in each box, and the rest will be available online.
GLOSSYBOX additionally partnered with Oscar de la Renta on an exclusive photo shoot that featured Shaw in six dresses from the 2013 Resort collection, where each dress symbolized one of the six scents in the Essential Luxuries collection. “It was like a dream come true!” said Shaw of the shoot. “It was my very own Carrie Bradshaw moment.”
The June GLOSSYBOX will be available May 29 on glossybox.com.
