When disaster strikes, Harvey Weinstein springs into action. Although Hurricane Sandy will always be associated with devastation and destruction, the super producer is focusing on one of the positive outcomes: last year’s star-studded Robin Hood Relief concert, which raised $50 million for Sandy relief. Last Friday at New York’s Ziegfeld Theater saw the premiere of Weinstein’s new documentary 12-12-12, directed by Amir Bar-Lev, showcasing all the planning and rehearsal that went into creating one of the biggest charity concerts ever.
Between capturing Eddie Vedder and Roger Waters electrifying sound check to Paul McCartney’s leadership and memorable performances by The Who, Alicia Keys and the Rolling Stones—Mick Jagger was even caught calling the lineup the biggest number of English musicians ever assembled—the film gives viewers a backstage look at the show. Director Bar-Lev tells DuJour the movie captures the “magical moments of many.”
“When you think of Sandy you hear all these stories of homes being washed away,” says producer Meghan O’Hara. “It was a decision made early on to create a film reflective of the concert itself” and not of all the sadness and despair. Judging by the level of applause and laughter heard throughout room, they succeeded.
12-12-12 will be released in New York and Los Angeles theaters on Nov. 15, 2013. For more information or how to donate visit 121212concert.org